Client
Acacia EAP
Year
2025
About
Acacia EAP is a leading provider of employee assistance programs, offering tailored workplace wellbeing solutions. They required a landing page for an upcoming webinar series, designed to engage professionals, drive registrations, and position Acacia EAP as a thought leader in workplace mental health and leadership development.
The Challenge
The goal was to create a visually compelling and highly functional landing page that not only informed users about the event but also streamlined the registration process. The page needed to maintain Acacia EAP’s brand identity while incorporating a structured hierarchy to ensure clarity, engagement, and ease of use across devices.
My Solution
I designed a landing page that combines a clean, modern aesthetic with an intuitive layout to maximise engagement and conversions. The design strategically balances informative content with strong visual elements, including speaker highlights, event details, and clear calls to action. A seamless registration form ensures a frictionless sign-up experience, while dynamic sections such as keynote and panelist introductions enhance credibility. The design also incorporates brand-aligned colour schemes and typography, reinforcing trust and professionalism.
Services
Website UI
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