Client
Ecogreen Solutions
Year
2023
About
EcoGreen Solutions is a pioneering company specialising in innovative hygiene solutions designed to combat water, air, and surface contaminants. Their commitment to technological advancement and eco-friendly products has set them apart in the industry.
The Challenge
Despite their cutting-edge offerings, EcoGreen Solutions' brand identity did not fully represent their modern and dynamic vision. The existing branding was underperforming, especially at industry events, where it failed to make a significant impact or effectively communicate the company’s technological prowess and leadership ambitions.
My Solution
To address this gap, I undertook the task of modernising their brand to better reflect their status as industry innovators and help propel them towards leadership. This included developing a bold new brand identity that featured a simple yet striking icon, which was easy to recognise and resonated with their tech-driven ethos. Alongside this, I refreshed their suite of brand assets, creating a cohesive and impactful visual language. This transformation not only aligned their brand with their innovative products but also positioned EcoGreen Solutions as frontrunners in the environmental hygiene industry, enhancing their visibility and appeal at key industry events.
Services
Brand Identity
Drain Pro Sub Brand
I created the Drain Pro sub-brand for Ecogreen Solutions to be bold, stand out on shelves, and feel consumer-friendly. I chose purple to make it visually distinctive and grab attention. To bring the brand to life, I made custom product mockups using Blender.
More projects
